Introducing Stephen Jeffares, Associate Professor in Public Policy at the University of Birmingham, to explore everything from AI in the public sector to the value of just cracking on and getting things done.
Despite his academic title, Stephen is anything but conventional.
“Most people think of us as just lecturers at the front of big rooms. But most of the work is actually research, writing, publishing and then doing a fair bit of leadership. My own focus has always been on trying to improve the public sector – and increasingly, how tech like AI can play a role in that.”
Making Policy Actually Useful
Stephen’s career centres on public policy, but not the kind confined to theory or textbooks. His work dives into how we can create genuine change through collaborative effort, across government, the third sector and business.
Over the last decade, his research has explored how frontline services are adapting to (and sometimes resisting) technological change – with AI now the core focus.
“In 2020, I published one of the first books on how AI was impacting frontline public services. Now I’m working on a second edition. It’s changing so fast that even trying to update it feels like a race.”
He’s currently collaborating with social work practitioners on using AI to reduce admin and unlock time – time that could be better spent supporting people, not paperwork.
“A single meeting might take half a day to write up. If we can help reduce that burden, you’re not just saving money. You’re increasing impact. That’s what really matters.”
Practical AI for the Public Good
Stephen’s work also intersects with other sectors like policing and healthcare – areas he believes are ripe for AI support, particularly in pulling together insights from data that humans alone might miss.
But adoption, he says, is often harder than the tech itself.
“You can throw the latest AI at a team and tell them to use it. That doesn’t mean they will. Understanding people’s resistance – and how to support them through change – is just as important.”
His research goes beyond hype and digs into the real human implications of AI at work – especially when it’s meant to support professionals under pressure.
Advice from Academia
Stephen is also passionate about publishing and encourages anyone interested in writing a book or starting a PhD to explore it thoughtfully – and not be put off by perceived barriers.
“Find publishers in person if you can. Email the right person. Don’t send a manuscript cold. That personal connection makes all the difference.”
His own experience spans both traditional and academic publishers, with a focus on ensuring work has a global reach — particularly through platforms universities and professionals now use as subscriptions.
“I’ve read thousands of posts in the name of research. It actually put me off social media for years. But now I’m ready to get back into it and I’m fascinated by how people brand themselves online.”
From PhDs to Punk Gigs
Stephen’s proudest career moments aren’t necessarily tied to his own success — but to those he’s mentored.
“Seeing a PhD student complete their project and walk across that graduation stage — knowing you’ve supported them through four or five years — that’s a real sense of achievement.”
Outside of work, life is kept busy with four children under ten keep him on his toes – but he still finds time for music. He started as a drummer before moving to vocals and guitar, and his band from 1998 still gets together for the occasional rehearsal.
“We’ve technically been writing an album for 20 years. It’s a slow process!”
Musical inspiration today leans more electronic (Bonobo is a favourite) but the spirit of creativity clearly runs deep.
What He Brings to the Ministry
Stephen is a sounding board. He brings sharp thinking, academic rigour and critical questions that often unlock unexpected answers.
Whether it’s:
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Exploring AI applications in business
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Thinking through a book idea or publishing process
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Helping unpack complexity and find clarity
He’s up for the conversation.
“At the university, we’re trained to think critically and ask the awkward questions. I like hearing what people are working on and finding ways to improve it.”
He’s also interested in accountability – and being on the receiving end of it.
“Sometimes I just need someone to say, ‘Didn’t you say you were going to do that by August?’ It helps.”
What He’s Curious About
Stephen is particularly interested in how others here are navigating AI, content creation, and personal brand. After years away from social media, he’s keen to learn how to re-engage without the burnout.
“Everyone’s doing it differently. I’d love to learn from the people here – how are they sharing their stories and making it feel natural?”
He’s also exploring collaborative projects that use AI for social good – especially within sectors like education, social care and public health.
Where to Find Him
Stephen is often in the space at Ministry of Work and is always happy to chat. Whether you are building something in tech, working in public services or thinking about writing your first book, Stephen is someone you want to talk to.
